< Back To Media Releases

Marine Atlantic announces limited time gas card promotion

April 26, 2017

St. John's, NL - Following the success of previous trial discount campaigns, today Marine Atlantic launched a $50 gas card promotion for return passenger vehicle bookings made between April 26 and May 31, 2017, for travel between June 18 and July 15, 2017. This offer applies to all passenger vehicle crossings on the Port aux Basques-North Sydney and Argentia-North Sydney routes during the specified travel period.

The purpose of the trial discount campaigns is to continue the Corporation's efforts to better understand customer booking preferences with the goal of developing a new future pricing model that will offer customers more options and choices that reflect their individual travel circumstance. This current trial discount concept will test whether customers are more willing to travel during certain periods when a promotional gift with purchase incentive such as a gas card is offered.

Since 2015, Marine Atlantic has launched three trial discounts for its Port aux Basques-North Sydney and Argentia-North Sydney ferry service which generated new business and customer interest. The Corporation will use the results from the current and previous campaigns to help determine what options may better meet the needs of customers.

For further information regarding this latest offer, please visit www.marineatlantic.ca/exploremore .


Media Contact:

Darrell Mercer

Corporate Communications

(709) 772-0073 or (709) 727-2405